For Backcountry Mercantile, we designed versatile custom packaging that aligns with their artisanal, curated aesthetic. Our goal was to create e-commerce packaging solutions that house their hand-painted dishware and mugs, accommodating various product sizes—from single items to larger multi-piece orders. By focusing on efficiency, we reduced the number of packaging SKUs, offering a streamlined solution that enhances Backcountry Mercantile’s elegant, vintage-inspired brand while maintaining practicality. Each box reflects the brand's blend of vintage treasures with modern touches, ensuring that customers experience the charm and craftsmanship of their products from the moment they open their package.